Tech Advertising Networks

In the past B-to-B focused tech advertising networks were forced to rely on information meant for their B-to-C counterparts to boost ad campaign metrics, such as personal demographic and social web data. The results were mixed at best. With iProfile, B-to-B marketers and agencies now have the ability to deliver relevant content on ad networks based on an individual’s professional footprint such as a person’s role in the organization, the technology being used or purchased by a person, and how much is spent by the employer on a solution.

Increase click-through rates, conversion rates and pay per click with iProfile.

We help tech advertising networks fill in key missing professional and corporate identities that their B-to-B customers need to build more precisely targeted ads and emails.

Learn more about our partnership opportunities.

Provide a 360° View of Leads

Knowing someone’s social networking accounts or where they went to school can help a sales rep determine the best way to get introduced to a lead. However how do B-to-B technology and IT services companies know who to target in the first place when running an ad or email campaign? iProfile supplements the plethora of personal information available in the market today with hard-to-find professional information, resulting in a complete view of a user that can be used to drive more efficient marketing campaigns with higher CTRs and conversions for your customers and PPCs for you.
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Facilitate Meaningful Engagements

Deliver more personalized, relevant ads for your B-to-B technology clients with work-centric data on users sourced by iProfile. Our professional identity information on users is more relevant to the corporate sales cycle than general demographic and social web data. As a result, we enable you to deliver ads with the right content at the right time to the right decision-maker, maximizing your client’s ROI while enhancing the user’s experience.
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Lower Client’s Verification Costs

Your clients spend hundreds of dollars getting customers to their site, but often don’t have the ability to filter out the most promising or appropriate B-to-B leads from personal email addresses or scammers. iProfile can help your clients quickly confirm legitimate customers and supplement personal data with a lead’s corporate footprint such as corporate email address, professional biography, and technology responsibilities.
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Consolidate Identities

Individuals typically use a personal email address when filling out forms to learn more about a product on behalf of their employer. iProfile’s technology helps ad networks increase click-through rates and conversion rates by attaching in-depth professional profiles on millions of corporate purchasing decision makers to personal email addresses, transforming the ways B-to-B marketers and agencies interact with leads, customers and users.
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Simple, Powerful APIs

iProfile’s API allows you to seamlessly integrate your application with the iProfile platform. Our RESTful API is extensively documented with easy-to-use guides and detailed descriptions, as well as thoroughly tested code libraries and code examples for every encoding setting. Backed by an uptime SLA and live support, integrating with iProfile couldn’t be easier.
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